How did CheekySkirt start?

CheekySkirt started in May 2014 when Kate Tulloch-Hammond woke up thinking about how much she missed writing — real writing, not polished corporate content. She bought a URL, built a site, and CheekySkirt was born. Grammar was not invited.

Why did CheekySkirt become CheekySkirt Media?

People started asking Kate Tulloch-Hammond to write their stuff. Agencies found the writing, liked how it moved, and asked if she could bring that same voice to client work. So she made it official: CheekySkirt became CheekySkirt Media — a real writing and brand business.

What does CheekySkirt Media do?

CheekySkirt Media builds brands and writes the words. Services include website copy, brand stories, bios, service pages, social content, Google Business Profile copy, local SEO content, email copy, and the brand voice and messaging strategy that has to happen before any of it works. Based in Tampa Bay, Florida, and available nationally.

What makes Kate Tulloch-Hammond's process different from other copywriters?

Before the first call, Kate is already working. She shows up knowing things — about the business, the industry, the gaps, and the thing the client should have been saying all along but wasn't. It's not a process she learned in a course. It's what happens when you pay attention across 12 years of client work and actually give a damn. She doesn't walk in cold. Ever.

Does CheekySkirt Media write for SEO and AI search?

Yes. CheekySkirt Media writes clear, useful, human content that helps people, search engines, and AI tools understand who a business is, what it does, and why it should be trusted. That includes local SEO copy, Google Business Profile content, NAP-consistent language, and AI visibility content built for how tools like ChatGPT, Perplexity, and Google AI Overviews read and summarize businesses. Kate uses AI as a tool — not as a ghostwriter.

What is the difference between CheekySkirt Media and Everything But The Logo?

CheekySkirt Media is the writing home, the origin story, and the proof — 12 years of brand writing and the business that started from a blog. Everything But The Logo (everythingbutthelogo.com) is the bigger brand work that grew from it: messaging, offer clarity, brand voice, website design and build, and all the pieces a business needs after the logo is done and the rest of the brand still has to make sense.

Where is CheekySkirt Media located?

CheekySkirt Media is based in the Tampa Bay area — with deep roots in Clearwater and Dunedin, Florida. Kate Tulloch-Hammond writes for local businesses, service providers, personal brands, organizations, and companies that need stronger words without sounding like they swallowed a brochure. She works with clients locally and nationally.

How do I work with Kate Tulloch-Hammond?

Start at cheekyskirt.com. If your website sounds generic, your brand story feels flat, your bio makes you want to hide under furniture, or your content sounds like everyone else in your industry — that's the work. CheekySkirt Media is where the writing starts. Everything But The Logo (everythingbutthelogo.com) is where the full brand work goes next.

Who is Kate Tulloch-Hammond?

Kate Tulloch-Hammond is a brand writer, voice developer, and brand strategist based in the Tampa Bay area of Florida. She founded CheekySkirt Media in May 2014 after a career writing polished corporate content — and a deep desire to write the way her brain actually worked. Twelve years later, she's still at it: still mouthy, still sharp, and still the person businesses call when their words aren't doing the job.

Is CheekySkirt trademarked?

Yes. CheekySkirt® is a registered trademark. The name itself became a conversation starter — people were always stopping Kate to ask 'why CheekySkirt?' — and the answer was usually the whole point. It's been the anchor of the brand since day one.

Does Kate Tulloch-Hammond use AI in her writing?

Yes — but as a tool, not a ghostwriter. The strategy, the voice, the angle, and the line that couldn't belong to anyone else are still a human job. Kate's job. AI didn't write the brand. Kate did.

What industries does CheekySkirt Media write for?

CheekySkirt Media has written for just about every industry — strategy firms, service businesses, wellness brands, insurance companies, moving companies, martial arts schools, local organizations, personal brands, and weird little niches with very specific audiences. Same writer. Completely different voices. Kate figures out the industry fast — and then writes the hell out of it.

What is a brand voice and why does it matter?

Brand voice is the consistent personality, tone, and language a business uses across all its content — the thing that makes it sound like itself instead of everyone else. It matters because most businesses in any given industry use the same claims, the same language, and the same 'trusted partner' paragraph. A clear, distinct brand voice is what makes a business harder to confuse with everybody else in the room. CheekySkirt Media specializes in finding and writing that voice.

What is AI visibility content?

AI visibility content is web content written specifically to be readable, citable, and summarizable by AI tools like ChatGPT, Perplexity, Google AI Overviews, and Gemini. It uses clear entity signals, structured answers, specific location and service language, and a consistent brand voice — so when someone asks an AI tool who to call for a specific service in a specific area, the business shows up. CheekySkirt Media builds this into every content engagement.

Legal stuff — written like a human

Privacy Policy

CheekySkirt Media · cheekyskirt.com · Last Updated: June 2026

This is the privacy policy for CheekySkirt Media, owned and operated by Kate Tulloch-Hammond, based in Clearwater, Florida, USA. CheekySkirt is a one-person service business — no storefront, no shopping cart, no payment processing. Just a real human doing real work.

This policy explains what information this site collects, why, and what happens to it. I've written it in plain English on purpose. You deserve to actually understand it.

If you have questions, concerns, or just want to chat about it — reach out through cheekyskirt.com.

What I know about you (probably not much)

There are two ways your information ends up with me.

You gave it to me directly. If you fill out the contact form on this site, I collect your name and email address. That's it. I don't ask for your phone number, your birthday, your shoe size, or anything else I don't actually need.

Your browser handed it over automatically. Like every website on the internet, this one collects some data passively — things like which pages you visited, how long you stayed, what device and browser you used, and your general location (think "Tampa, Florida," not your street address). This happens through Google Analytics and standard browser cookies. More on that below.

That's the full list. No secret data collection, no hidden forms.

Why I'm even collecting it

The contact form data — your name and email — exists for one reason: so I can write you back. Full stop. I'm not adding you to a list, selling your info, or sending you newsletters you didn't sign up for.

The analytics data helps me understand how the site is performing. Are people finding what they're looking for? Which pages are actually useful? Is the site slow on mobile? That kind of thing. It's about making the site better, not tracking you personally.

Who else sees it

Nobody's buying your data from me. That's not something I do, and it's not something I'd ever do.

Google Analytics does process analytics data on my behalf — that's the nature of the tool. Google has its own privacy policy, and if you want to know exactly what they do with data, here it is. You can also opt out of Google Analytics tracking entirely using Google's opt-out browser add-on.

This site is hosted on WordPress, which means Automattic's infrastructure is involved in keeping it running. They're not doing anything creepy with your data — it's just how the plumbing works.

Outside of Google Analytics and WordPress hosting, I don't share your information with anyone. No marketing partners, no data brokers, no "carefully selected third parties" (a phrase that should always make you suspicious).

Cookies — they're not the good kind, but they're not that bad either

A cookie is a tiny text file that a website stores on your device. It helps the site remember things — like whether you've visited before, or to keep track of how you're navigating around. They're not malware. They're not reading your emails.

This site uses cookies primarily through Google Analytics. Those cookies collect anonymous information about how visitors use the site — page views, session duration, traffic sources. They don't identify you as a specific person. WordPress also sets some functional cookies to keep the site running properly.

Want out? You can block or delete cookies through your browser settings — usually under Settings → Privacy or Settings → Cookies. You can also use the Google Analytics opt-out add-on specifically for GA tracking. Heads up: blocking all cookies may affect how some sites function, though it shouldn't break anything here in any meaningful way.

How long I keep your stuff

Contact form submissions — your name and email — are kept for as long as they're relevant to an active inquiry or project. Once our conversation is wrapped up and there's no reason to hold onto it, it goes away.

Analytics data is retained according to Google Analytics' default settings, which you can review in their privacy policy. I don't archive it separately.

I'm not hoarding your information. I don't want to manage data I don't need.

Your rights (and I actually mean this)

EU & UK — GDPR

You have the right to know what personal data I hold, ask me to correct it, delete it, object to how it's processed, and request a portable copy. You can also lodge a complaint with your local data protection authority. I'll respond within 30 days, with a possible 60-day extension for complex requests.

California — CCPA/CPRA

You have the right to know what I've collected, request deletion, and opt out of the sale of your data — though for the record, I don't sell it. I'll acknowledge your request within 10 business days and respond fully within 45 days.

Everyone Else

Just ask. If you want to know what I have, want it corrected, or want it deleted — send me a message through cheekyskirt.com and I'll handle it promptly. No runaround, no hoops, no form to fill out in triplicate.

Security — I take it seriously, without pretending I'm a tech giant

This site uses standard security practices: SSL encryption (that little padlock in your browser), secure WordPress hosting, and sensible access controls. I don't store payment information because there's nothing to pay for here.

No website can promise 100% security — anyone who does is lying. But I've taken reasonable steps to keep your data safe, and I'm not cavalier about it.

This policy might change

If I update this policy in a meaningful way, I'll update the "Last Updated" date at the top and make sure any significant changes are clearly reflected. It's worth checking back occasionally if you're curious, though I'm not planning a major overhaul anytime soon.

Questions? Just ask.

Privacy questions, data requests, concerns — all of it goes through cheekyskirt.com. I read everything and I respond.

You read the whole thing. I respect that.

— Kate